Online Fabric Store
+320% Conversions
−48% CPA
−48% CPA
Restructured a stalled Shopping account, fixed broken tracking, and rebuilt the funnel around margin-tier segmentation.
The Work · 2024 → 2026
Receipts. Not Vibes.
↓ tap a card to see how we did it ↓
Boutique Pilates Studio
2× Conversions
−46.7% CPA
−46.7% CPA
Geo-targeted Meta + Google funnel for a boutique studio. Doubled trial bookings while CPA dropped nearly in half.
Dental Clinic — Implants & Ortho
+67% Lead Growth
−26% CPA
−26% CPA
High-intent search campaigns and procedure-specific landing pages turned a struggling clinic into the area's busiest practice.
Beauty Ecommerce Brand
+154% ROAS
−44% CPA
−44% CPA
Full-funnel Meta architecture with UGC creative testing and Klaviyo flows recovered abandoned revenue at scale.
Gourmet Cake Ecom Brand
2× ROAS
+58% Revenue
+58% Revenue
Built occasion-based audiences (birthdays, weddings) with seasonal creative testing. Doubled return on every ad dollar.
Cleaning Company — Local Ads
2× Conversions
Local Domination
Local Domination
Hyper-local Google Ads with aggressive negative keyword strategy doubled the lead volume while keeping CPL flat.